012025
Education · Web Platform
A calmer home for homeschool families
An end-to-end planning, tracking, and portfolio tool that gives parent-educators a single, considered surface to run their week.
Read the case studyPORTFOLIO · 2026 · WORLDWIDE
Designing
at the shoreline
of thought.
I'm Bouchra — a product designer turning complex problems into calm, elegant, human-centered software. A small, intentional body of work below.
Now
Designing for trust.
Available · Q2
Toolkit
Figma · Protopie
Research · Systems
Product designResearchDesign systemsEditorial UIBrandPrototypingAccessibilityService design
Selected work · 2022 — 2025
Six projects, quietly chosen.
A small set — each one shipped, measured, and lived with. Click any project for the full story.
022024
Education · Hybrid Schooling Community
Basira Rise Academy — Faith & Knowledge
A faith-centered hybrid schooling community website for Muslim homeschool families — combining mentorship, Islamic education, Quran studies, and enrollment support into one warm, welcoming digital presence.
Read the case study
032024
Wellness · iOS App
Wellness coaching, without the noise
A 1:1 coaching companion that replaces gamified streaks with a calm, conversational rhythm between coach and client.
Read the case study
042023
Events · Brand + Web
A women's conference, designed end to end
From identity and editorial site to on-site signage and a companion attendee guide — a single, unhurried voice across every touchpoint.
Read the case study
052023
Civic · Marketplace
A marketplace for community services
A two-sided platform connecting families with vetted local providers — built around trust, clarity, and a fair payout model.
Read the case study
062022
Education · SaaS
Educational progress, made legible
A progress-tracking platform for small schools that turns gradebooks into a clear, parent-facing story of growth.
Read the case studyThe work, in six movements
A process that prizes restraint
over speed.
- IStep 1
Discover
Listen widely. Read the room. Map the problem to its people, not to its product category.
- IIStep 2
Research
Interviews, diary studies, service blueprints. The boring craft that earns the right to a strong opinion.
- IIIStep 3
Define
One sentence the team can recite. The brief is the moment the design starts.
- IVStep 4
Design
Systems first, screens second. Typography is the first decision, not the last.
- VStep 5
Test
Prototype in the real medium. Watch silently. Edit until the friction is intentional.
- VIStep 6
Refine
Ship, measure, return. The product is a relationship, not a release.
About
I design for the person on the other side of the screen.
My background is in psychology and education — years spent listening to people, watching how they learn, and building programs around their actual lives. That same instinct shapes every product I design.
I believe good design is quiet. It removes more than it adds. It treats attention as a precious resource, language as a craft, and the user as a collaborator rather than a metric.
2+
Years designing
15
Shipped products
100+
Research sessions
∞
Coffees
Contact
Let's build something
meaningful.
I take on a handful of projects each year. If you're working on something thoughtful, I'd love to hear about it.
Based in Florida — working with teams worldwide.